Online-to-offline search value is exploding with ‘near me’ searches

A few months ago I carried out a deep dive to see how much a single keyword can matter .. The focus was on the keyword “best..” I thought I would take some time to look into another keyword phrase that seems to be growing exponentially, especially as mobile search volume eclipses desktop..

Source : Online-to-offline search value is exploding with ‘near me’ searches

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